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Product Marketeer (Mr.)

  • On-site
    • Ghent, Oost-Vlaanderen, Belgium
  • Marketing

Job description

Tekst is on the lookout for a strategic Product Marketeer. At Tekst, our mission is to make AI work for the enterprise. As a Product Marketeer, you will be the bridge between our AI-powered automation platform and the market, crafting compelling positioning and enabling our go-to-market teams to win in the enterprise AI space.

What will you be doing?

As part of the Marketing team, you will shape how the world understands and engages with our solution:

  • Develop positioning, messaging, and value propositions that resonate with enterprise buyers and differentiate us from competitors

  • Create compelling product narratives, sales enablement materials, and customer-facing content that drive pipeline and conversions

  • Conduct market research and competitive analysis to identify trends, opportunities, and threats

  • Launch new products and features through coordinated go-to-market campaigns with cross-functional teams

  • Enable the Sales team with battle cards, pitch decks, case studies, and demo scripts

  • Collaborate with Product to influence roadmap based on market insights and customer feedback

  • Develop customer success stories and case studies that demonstrate tangible business value

What's in it for you?

  • Attractive compensation and benefits

  • Learning and development opportunities

  • Fun team-building, social and sports activities

  • Being surrounded by an all-star team with a unicorn dream

Job requirements

What skills and experience do you need?

  • 2-5 years of product marketing experience in B2B SaaS or enterprise software

  • Strong strategic thinking with ability to translate technical capabilities into business value

  • Excellent storytelling and content creation skills across multiple formats (presentations, web copy, video scripts)

  • Experience with go-to-market strategy, product launches, and sales enablement

  • Analytical mindset with experience using data to inform positioning and messaging decisions

  • Strong collaboration skills with ability to influence cross-functional stakeholders

  • Understanding of enterprise buyer personas and decision-making processes

  • Experience in AI/ML or emerging technology markets is a plus

  • Proficiency in written and verbal English skills.

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